Web Statistics

Installing Web Stats For Your Website

Installing a web statistics tracker on your website will let you see how much traffic you’re getting, where your traffic comes from, how much time people spend on each page, and other really valuable information about how your website is getting used. In this lesson, we’ll install a web stats service to keep track of your web site’s activity.

Which Stats Service To Choose

The most popular web stats service is Google Analytics. It’s free and extremely comprehensive. It provides so many details about your website that it can be difficult to understand unless you spend a bit of time learning the system. So, for all of my sites I always install Clicky analytics. Clicky is super simple to understand and provides great details about who is visiting your website and how it’s being used.

Clicky Analytics

What good does it do to have website analytics if you can’t understand what they are telling you? That’s why I recommend Clicky because it won’t overwhelm you like Google Analytics does and the information is quite self explanatory. Sometimes I will install BOTH Clicky AND Google Analytics and have them running at the same time, but I always start with Clicky because it’s so easy to use and easy to understand.

To get started, head over to GetClicky.com and sign up for a free account. It is a “free forever” account – not a free trial and provides stats for 1 website. There are some additional features in the premium accounts – like heat maps – that are really great. But the free account is perfect, especially for a new website.

Installing Clicky Analytics

Once you register for your free Clicky account, installing the tracking code is made really simple with a free WordPress plugin.

Head over to your WordPress admin dashboard and go to Plugins > Add New.  Search from Clicky.

Once installed and activated, go to Settings > Clicky Analytics to enter you Site ID and Site Key.

You can find your Site ID and Site Key in your Clicky Account by navigating into your site and clicking on Preferences > Info.

As you can see, I’ve been using Clicky for a pretty long time, since 2011. I really like it and I think you will too.

Test Tracking

Once you enter your Site ID and Site Key into your plugin and Save Changes you can test to make sure things are hooked up properly. In the same way that you got your Site Id and Site Key, head over to the Preferences > Tracking Code screen and click the Verify Tracking Code link.

You will see a screen like this with a link back to the homepage of your website.

Click the Submit button. If all is well, you will see a success message like this.

When you see that, you’re all set to go. You can log in to your Click account and see your stats. You will also get a quick summary of your site stats from Clicky on your WordPress admin dashboard.

More Help

If you need more help or just want to know more about how Clicky works, check out The Official Clicky Help Page.

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